Chief Brand Officer | Chief Creative Officer | Chief Marketing Officer
Role: SVP, Head of Content and Branded Entertainment
Through our partnership with AMEX, we’ll create a content series of 15 videos that arms Michael & Michelle with the travel knowledge they need for their journey. Leveraging trusted editorial voices like GQ and Bon Appetite, our content will highlight snackable nuggets of wisdom inspired by the behaviors, tastes and searches of our target audience.
SUCCESS: Gained over 8 million + views across all social and O&O channels.